The Modern Tire Dealer Show

Are you compensating your technicians in a way that reflects today's market realities? In this episode of The Modern Tire Dealer Show, retail tire expert Jeff Morgan discusses innovative tech compensation strategies you can implement at your dealership.

At VIP Tires & Service, the executives don’t need to lock themselves in a boardroom to brainstorm the next blockbuster business idea. Thanks to an annual survey of the company’s workforce, the employees provide the roadmap. VIP President and CEO Tim Winkeler says the survey is a critical tool in attracting and retaining employees, and the conversations that follow it are a big part of the VIP culture.

Are your counterpeople "order-takers" or "sales-makers?" Tire dealership sales and leadership coach Mike Townsend teaches you how to spot the difference -  and how to transform "order-takers" into true, profit-generating "sales-makers" - during this episode of The Modern Tire Dealer Show.

Are you thinking about retirement? What do you need to do in order to prepare your business for a possible sale? Dennis McCarron - a partner at Cardinal Brokers, one of the top tire dealership brokerages in the industry - covers the checklist in this can’t-miss episode of The Modern Tire Dealer Show. Some action items he discusses might even surprise you.

COVID-19 isn't going away. Are you prepared to navigate the next phase of the pandemic? In this episode of The Modern Tire Dealer Show, Mario Barrera, a board-certified attorney who specializes in labor and employment law, discusses whether or not you can force your employees to get vaccinated, why you should consult with an expert before imposing a vaccine mandate, why you need to follow local COVID-19 regulations more closely than ever and more.

Ever wonder if you have the right HR systems and processes in place? In this episode of The Modern Tire Dealer Show, Jamie Hastings of SESCO Management Consultants - which advises some of the country's leading tire dealerships - offers real-world advice, from how to optimize your employee interview process to compensation plans and more.

Beth Barron has been the CEO of Chabill’s Tire & Auto Service since 2018, but her entire career has been in and around the tire business. In this podcast, Barron talks about the effects of COVID-19 on her business and staffing, the opening of new stores, her family’s legacy in the industry and how women are a big part of how her company is constructed. Also, this podcast interview was conducted before Hurricane Ida hit Louisiana but Beth and her family are fine.

It’s been an action-packed month in the tire industry. In this episode of The Modern Tire Dealer Show, MTD’s editors discuss the top stories of August, while providing context and analysis that you will not find anywhere else. There’s a lot going on and you’ll learn all about it right here.

Mergers and acquisitions are in the news again -- and there's a lot to talk about. In this episode of The Modern Tire Dealer Show, noted M&A expert Michael McGregor discusses recent acquisitions by some of the country's largest tire dealerships, Monro's westward expansion, why wholesale-distributors are ripe for acquisition and economic conditions that will continue to fuel M&A activity.

Pietro Berardi, the CEO of Pirelli Tire North America, has a distinct vision for the company’s strategy in the United States. A big part of that is pursuing more OE fitments in the rapidly growing SUV/CUV/light truck segment, as you will hear on today's edition of The Modern Tire Dealer Show. Berardi also discusses how electric vehicles fit into Pirelli’s strategy and provides his outlook on the state of the U.S. tire market.